FootBalance and Run Mummy Run have announced a community partnership with the aim to promote the importance of foot health.
FootBalance is a Nordic health-driven brand offering an all-in-one personalised footwear fitting experience. Its advanced 3D foot scanning technology and award-winning custom insole programme help custom-create a personalised fit with insoles moulded and professionally fitted to the unique contours of customers’ feet in just a few minutes in store.
The brand’s vision of “A world standing on healthier feet” resonates well with the Run Mummy Run community members who are all passionate about running and keeping active, fit and pain-free.
Run Mummy Run is the leading free online running community of its kind, connecting over 190,000 women through a shared love of running and activity across the various channels. RMR brings women runners together to support and motivate each other, whilst actively promoting kindness, friendship, love, support, equality and unity as core values.
Run Mummy Run launched its own online run club affiliated with England Athletics in 2021, and the first ever Run Mummy Run podcast “Running Conversations. Real-life Stories from women who run”.
FootBalance and Run Mummy Run will work together to raise awareness of the importance of foot health within the community, whilst creating educational and informative content for the members.
The MyFootBalance® 3D foot scan, biomechanical foot analysis, custom product recommendations and personalised fitting service will give community members the opportunity to learn all about their feet and how foot health and correct alignment are key to overall health and wellbeing. The custom product recommendations also help to prevent injuries and enable pain-free running.
Neil Venables, Commercial Director for Europe, said: “We are excited to announce our community partnership with Run Mummy Run, and to help the members be aware of and support better foot health. We believe that health and wellbeing begins at your feet and we are looking forward to helping many women transform their health from the feet up.
“FootBalance is a comprehensive all-in-one solution and we can’t wait for Run Mummy Run members to go through the experience and keep them active, fit and pain-free.”
Leanne Davies, Founder of Run Mummy Run, said: “This is an exciting new partnership for Run Mummy Run, which will not only raise our members’ awareness of foot health but also contribute to keeping the community free.
“Having worn orthotics for over ten years, I feel very passionately about making foot health accessible to as many people as possible, and we will be closely following everyone’s experience and journey with FootBalance over the coming months. Please keep an eye on our social media channels for regular updates.”
For further details about FootBalance please go to www.footbalance.com or find FootBalance on Facebook, Instagram and LinkedIn .
For further details about Run Mummy Run please go to www.runmummyrun.co.uk . Women of all ages and levels can become a member of the free Run Mummy Run Facebook Group www.facebook.com/groups/runmummyrun and join their regional groups.